Benefit Roller Lash

Roller Lash is the new super curling and lifting mascara from the beauties at Benefit (£19.50).  It uses a Hook 'n' Roll brush to grab, separate, lift and curl lashes and the curve-setting formula is said to hold a curl for 12 hours.  I have the mini sample from Elle magazine, but does it compare to my beloved YSL Babydoll?

The ink-black formula claims to be easy to remove, water resistant with a satin finish, as well as the lifting-and-curling properties.  I absolutely love the formula - it somehow stays in place without flaking or smudging, but is super-easy to remove using the L'oreal Eye and Lip make up remover. I rarely find a mascara that is a match for my super oily skin, so I'm impressed! The plastic wand separates and lifts my lashes, leaving them long and fluttery.  I always curl my lashes with my trusty Shu Uemura curlers before applying mascara anyway, but unfortunately this doesn't hold a curl any better than anything else I've tried.

Thankfully my mascara preferences aren't too dependent on how it holds a curl, so I probably will go for a full-sized tube when this runs out.  It makes my lashes look long and luscious, and it stays put all day long - yes please!